Écoles, masters et doctorats / Schools, Masters and Doctorates / Enseignements / Teachings
60% of the ﬁnal grade will be based on a 2-hour written exam made during the class. Course Description : "The Digital Disruption of the Media" (DDM) class aims to uncover the key shifts and trends that have upended broadcasters, newspapers and publishers in the past 40 years - and that are poised to continue doing so in the years to come. The teachers draw on theoretical frameworks as well as on their extensive ﬁrsthand experience of the media industry to equip students with the knowledge they'll need and the questions they'll need to ask. More than a class, DDM will be an actual participatory observatory where students will be expected to partake in the management of an owned media platform : -thelittlemedialab.sciencespo.fr - thereby contributing to transforming media. Required reading : CARDON, Dominique, GRANJON, Fabien. Médiactivistes ; DE BOTTON, Alain. The News : A User's Manual. Penguin Books, 2014 ; University of Oxford & Reuters Institute. Digital News Report. http :// digitalnewsreport.org ; Publications du Nieman Journalism Lab de Harvard ; Newsletter Monday Note.
of digital innovation and solutions in spite of a strong scientiﬁc and technological backbone. This is about to radically change in some countries while taking more time in others. Multiple signs of this coming disruption are visible (from the arrival of Google algorithms, IBM Watson Big Data or Amazon pharmaceutical distribution to the emergence of new Value Based Healthcare reimbursement where payment is linked to outcomes). Understanding both the enablers and the obstacles behind these transformations is critical for policy-makers to shape the environment and evolve the behaviors of the various stakeholders as well for public and private organizations to gain competitive advantage or simply survive in a digitally-enabled healthcare economy. This course will assess the status of Digital Innovation and Solutions in healthcare industry from a global viewpoint and the reasons behind it. Multiple case studies will be leveraged to identify critical success factors favoring a needed and useful evolution in policy framework, business models, enabling technologies as well as in organization and stakeholders sociology. Required reading : Managing Innovation in Healthcare, James Barlow, World scientiﬁc, ISBN 978-1-78634-152-5 (obj) ; In Search of the Perfect Health System, Mark Britnell, Macmillan Education - Palgrave, ISBN 978-1-137-49661-4.
DIGITAL INNOVATION AND SOLUTIONS IN HEALTHCARE INDUSTRY
Semester : Autumn Number of hours : 24 Language of tuition : English
DIGITAL STRATEGIES, RADICAL INNOVATION AND DESIGN THINKING
Semester : Spring Number of hours : 24 Language of tuition : English
Teachers : Guy EIFERMAN (Managing Director, Healthcare Services and Solutions, MSD.). Prerequisite : None. Pedagogical Format : Seminar Course validation : Students' presentation on studied cases (30%) ; Individual report (30%) ; Work on a prospective plan to improve the situation in France by taking on the role of a health actor (30%) ; Participation (10%). Course Description : All around the world, Healthcare has been lagging behind many economic sectors with regards to broad adoption
Teachers : Jean-François MARTI (Conseil en stratégie digitale & design d'expérience utilisateur, PWC). Prerequisite : At least a level 4 in english language Pedagogical Format : Seminar Course validation : 60% Individual : paper (subject to be deﬁned in course 2), Class participation throughout semester. 40% Collective exercise : Design Thinking collective presentation (up to 4 person per group). Pedagogical Method : The course will be split in 2 : a theoretical approach, followed by a Design 1193