Like an army behind its beloved general, the employees at McDonald Avenue, some of whom had been with Lee from the very beginning, followed his lead. There was a sense of camaraderie that is still remembered today.
Corporation, there was always a Rizzuto guiding the business – an owner at the helm – and often more than one. With his father gone, and the hair products and roller business growing faster than ever, Lee picked up the baton, and, like every great maestro, began conducting his own symphony.
Continental Hair Products had moved from the family home to a nearby storefront, but soon needed even more space and moved again, to a two-story brick building on McDonald Avenue in Brooklyn. Business was booming, and by 1968 sales were already at $1.1 million. The new 30,000 square-foot facility housed the executive offices, billing department, accounts receivable, shipping, receiving and sales. Like an army behind its beloved general, the employees at McDonald Avenue, some who had been with